Seeing the unseen is a beautiful trend bubbling among contemporary artists. From Liu Bolin to Joshua Callaghan, their work is creating a deeper awareness for cityscapes by hiding surprising elements in the everyday details of their surroundings. Bolin hides himself in plain view. Callaghan hides utility boxes. And both utilize a form of urban camouflage as their expression.
More recently, we came across the brilliant work of Roeland Otten, a dutch designer, who applies this technique to the streets of Rotterdam and Amsterdam. Dating back to 2009, Otten has been making his mark by applying paint, large prints and even mosaic tiles to city objects to hide them in plain view. For example, in the above image Otten explains, “An old public toilet building used to measure the quality of the air in this thoroughfare in Amsterdam was to be renewed, but the district council determined the area shouldn’t suffer from another concrete element. The design camouflages the little concrete building of GGD (Health Department of the city) Amsterdam. The tiling patterns bring back the lost views as pixelated images of the shopping street Jan van Galenstraat.” Click Read More to view more of Otten’s work.