PEOPLE & BRANDS: We’ve written about Mini Coopers countless times. We’ve also admired the work of KR for quite a few years. His recent collaboration with incase for Arkitip was a huge hit. Those laptop cases flew out of the store. Now Mini and KR have teamed up for an equally compelling example of branding and artistic expression. Check out Mini’s latest promotional initiative entitled Creative Use of Space where they’ve given KR a car to put his signature KRINK print on.

From Mini’s website: “MINI Space is an urban initiative by MINI. It’s about taking part in creative projects, competitions, events and parties – about getting involved in “Creative Use of Space”. And simply about meeting other creative people and having a good time. In a nutshell, this website is a hub for connecting creative people, events and projects!” Click Read More for additional information and photos.

CREATIVE USE OF SPACE
KR MINI SPACE
AUTOBLOG ON KR AND MINI

TOKYO SUITE SELECTED BY NIGO
LIU BOLIN’S INVISIBLE MAN
MOS DEF EMBEDDED IN JAPAN

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