Planes, Trains & Autos: Fiat Teams Up with Diesel for the 500
November 25, 2008 | 10:00AM

It’s a compact car invasion. Last week we discussed the auto-collaboration between Hermes & Smart. This week we have another tag team production. Italy’s famed brands Fiat and Diesel combine forces to create the Fiat 500. Using the automative branding of Fiat and the high style fashions of Diesel, the two worked to create “an Urban Survival Vehicle – a car capable of easily moving through city traffic and at the same time express the personality of a young and original score.” We’re happy with the outcome. We like the smooth lines, minimal appeal and attention to detail. We’ll take one as soon as it lands in the US. Click Read More for additional information and photos.







Autoblog on the Fiat 500
Freshness Mag on Fiat 500
Fiat 500

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